Pizza Hut is Pasta Hut Now - WTF!
Posted on: 04.01.2008
The brand of pizza hut and the international love of pizza. Now, their strategy is to be the “hut” for pasta.. alla pasta hut. Can someone please explain this to me. Pizza is desired by all ages at all times of the day. Even with the price increase of pizza due to inflation (specifically the higher cost of flour, cheese), people want pizza. 12pm or 12am, its wanted. To extend into pasta is ok, but to rebrand yourself towards pasta is ridiculous.
Do you come back from the bar craving penne alla vodka? Or 2 slices of pepperoni!
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